Lead with intention.
Design with impact.
Strategic Partnerships
Long-term collaboration to design, deliver, and evolve meaningful experiences together.
Top 50 Farmers Online recognition ceremony & community design
CHALLENGE
Top 50 Farmers set out to do something that had never been done before: bring together, recognise, and celebrate a diverse group of regenerative farmers from across Europe—and do it all online. Each year, the recognition ceremony needed to feel deeply personal and meaningful for the farmers themselves, while also engaging a wider public audience, including journalists, partners, and supporters. Beyond the annual ceremony, there was a clear need for regular online moments where the community could gather throughout the year—to share knowledge, learn from experts, and strengthen peer connection in a way that felt authentic and farmer-led.
APPROACH
I work with Top 50 Farmers as a long-term partner, designing and facilitating their annual online recognition ceremony and co-creating a series of custom online community events that the team facilitates throughout the year.
For the yearly recognition ceremony, I design and facilitate a two-part experience. The first hour is a closed, intimate session for the farmers to connect, reflect, and meet their peers. The second opens the space to the public for celebration, storytelling, and visibility. While the design evolves year to year, the intention remains constant: to create a milestone moment where farmers feel genuinely seen, valued, and connected to something bigger than themselves.
Across the year, I design repeatable online formats—including masterclasses, fireside conversations, and Farmer Field Notes. These gatherings are designed to help the community come together regularly to exchange knowledge, learn from invited experts, and share lived experience from the field. Each format balances structure with openness, making it easy for the internal team to run the sessions while preserving a sense of warmth, curiosity, and peer-to-peer learning.
LifeRamp Online experiential events partner
LifeRamp, a company offering coach-guided experiences for partner organizations, needed a way to engage their employees at scale. With a focus on talent development, retention, and personal 1-to-1 coaching, LifeRamp sought an innovative approach to bring their impactful coaching content to larger teams through experiential events.
Challenge
NeedWorkshops partners with LifeRamp to co-design and co-facilitate large-scale workshops for their clients. Working alongside IFC-accredited coaches, we transform coaching topics such as resilience, feedback, and authentic leadership into engaging, interactive workshops. Whether working with groups of 30 or 300, we lead co-creation sessions, design session materials, and facilitate these workshops in collaboration with LifeRamp’s coaching team, ensuring maximum impact and participant engagement.
Approach
“Perle has been a joy to collaborate with—thoughtful, reflective, and intentional. She has helped uplift our signature experiences and created momentum around scaling mass digital events. Working together, we’ve brought more people and partners together, creating real change.” Kate Buchanan-Jack, Chief Experience Officer LifeRamp
Kind words
Citizens Advice Living Strategy Workshop Lead
Citizens Advice set out to activate its Living Strategy in a way that felt inclusive, tangible, and truly cross-organisational. The aim was not just to consult but to bring colleagues together to explore, shape, and connect around three shared mission challenges: embedding lived experience, strengthening external partnerships, and unlocking insights from client journeys.
The challenge was to design mass-participation events that felt human, reflective and creative — without overwhelming people. Equally, there was a need to generate practical ideas that colleagues could take forward locally, while recognising the limitations of central coordination.
Finally, the process needed to strengthen shared ownership and culture, helping people from across the national team and local Citizens Advice offices to see themselves in the strategy — and to connect with one another in ways that supported long-term collaboration and learning.
Challenge
I worked as lead facilitator and designer across two key phases of the project: the Challenge Events (online) and the Conference Forums (in-person).
For the Challenge Events, I designed and facilitated three interactive 3-hour sessions, each focused on one of the mission topics. These brought together up to 100 participants per session. The design focused on creating inclusive, creative, and low-barrier ways to collaborate and share learned experiences.
For the Conference Forums, I designed a roundtable format where participants worked in small groups to explore and expand on ideas from the Challenge Events. Each table used a structured canvas and creative materials to visualise and prototype their thinking.
Across both phases, the design aimed to:
Surface bold ideas that could inspire local action and wider learning
Strengthen cross-service relationships and ownership of the strategy
Create a clear rhythm from insight to idea to potential implementation
And above all, to ensure colleagues felt seen, heard, and part of a shared purpose
From the outset, we built in tangible outputs at every stage, supporting Citizens Advice to continue learning and building on the energy created during the process.
Approach
One-off Workshops & Events
Bespoke experiences designed and facilitated for a specific moment that matters.
World Olympics Association Empower yourself for Societal Impact Workshop
CHALLENGE
Ahead of the 2024 Paris Olympics, the World Olympics Association aimed to engage both competing and past Olympians, providing support for their transition after their careers. While an on-site OLY house offered various workshops for those present in Paris, they wanted to extend this support to the many Olympians watching from home around the world.
APPROACH
NeedWorkshops was invited to design an online workshop as part of the e-OLY house, an immersive space for remote Olympians. The 90-minute session was centered around Ikigai, the Japanese concept of finding purpose, guiding Olympians to reflect on their values, skills, and how they can transition into their next chapter. The workshop also provided an opportunity for Olympians to connect with others navigating similar transitions, fostering a sense of shared experience and community.
CHALLENGE
The SUEZ DSNA team set out to co-create a well-being strategy that reflects the realities of a fully remote, global team. The challenge was to meaningfully engage a diverse group of colleagues—many of whom had never met—across different time zones, roles, and levels of exposure to well-being initiatives. The session needed to build connection, surface insights, and generate a shared sense of ownership over the strategy's direction.
APPROACH
As the facilitator, I designed a 3-hour online workshop that combined visioning, structured collaboration, and playful reflection. We used creative tools like the Cover Story method and a strategy relay to spark imagination and turn ideas into action. Participants shaped a draft strategy rooted in Gallup’s Five Elements of Well-Being, while also building trust and connection across the team. My role was to guide the design and facilitation of the session, ensuring it generated meaningful input toward a clear, actionable 3-year well-being strategy.
KIND WORDS
“The impact of Perle’s workshop on our team was significant—we walked away with a stronger, more unified wellbeing strategy, and the feedback from everyone involved was overwhelmingly positive.” - Emma Weisbord, Director of Strategy North America, Suez
SUEZ Well-being strategy workshop
RMC Global Annual Meeting - Mission Unlock
Challenge
RMC Global transitioned its yearly company offsite online in 2025, and wanted its annual online event to do more than inform. The ambition was to celebrate impact and shared growth, while meaningfully recognising the achievements, milestones, and learnings of 2025, across the organisation and bringing 200 of their employees together in a 4-hour online event.
With many employees loving escape rooms, NeedWorkshops designed Mission Unlock, a custom, narrative-led online experience that wrapped seamlessly around the existing agenda, transforming it into a shared journey.
The experience launched with a bespoke teaser video that set the mission in motion and carried through the four-hour session via interactive, mission-style activities in breakout groups. Employees connected across regions through collaborative challenges, while dedicated celebration moments highlighted new employees, key milestones, and long-standing contributions — ensuring both individual impact and collective growth were recognised throughout the event.
The experience culminated in a custom-designed interactive game, where teams were tasked with restoring power and bringing their CEO back online by locating and decoding fragments drawn from RMC Global’s real-world missions and field locations. By working together under time pressure, participants collectively unlocked the final sequence — reinforcing the event’s central message: progress happens through shared effort, connection, and trust.